Rationing the Blame: Is it my SEO tools or is it Google?
I admit. Before finding out about SEO programs and site optimization trade, I considered that Google was cool. I Googled everything from people, to visuals, to current events to strange things and blindly trusted the results. Then I heard about SEO programs and a separate field specializing in site promotion, and my search habits changed. But even prior to my revelation, having done some introspective reading, I got an inkling that search engines, Google included, know far from all, and reveal to the users a fraction of that.
My Google escapades soon persuaded me that Flikr is a higher quality image search source, that with the help of feeds I can access quality news stories without having to rummage through Google SERPs (rummaging is more appropriate than Google search), and human search is best administered by Facebook. It seems like when I search for weird things on Google, the results are almost always messy, to put it mildly. Try Googling for SEO software and other SEO connected subjects on Google and you are almost prepared to surrender your self-control. I mean, seriously, what’s the relationship between SEO software and career webpages or online casinos? Turns out in my frustrations.
So when news of free link building software and the whole field built around it came into my modest worldview, my suspicions about webpages appearing on page one of Google grew exponentially. Do they deserve to show up on there and who is to blame, Google or webmasters using SEO products. The ethical dilemma is huge. Do I quit using my SEO rank checker or do I quit using Google instead? I decided that I can’t boycott Google just yet. At least not until the worthy competitor enters the market. For now I will keep juggling between Blekko, Google and the above methods to complement the SERP mess that Google is. And, oh,yes, I will keep playing with my SEO programs.
Frankly, SEO applications is the reason why people like myself get some visibility online. Sophisticated as they are, search engine web indexers are not likely to find some little guy and position his site highly. In this respect, I am an unyielding advocate of SEO software and non-paid search. If it was all about the money, the Fortune giants would destroy me before I knew it. And there are 1000 organizations on the Fortune list! But here is another thing that irritates me and other check backlinks users, I am confident. There are guys who purchase SEO tools and use them to sell shoeson online education sites and the like. What we are given is rubbish that not only pervades the Internet but is also well indexed by search engines.
What is the public reaction to this? People Google SEO tool reviews and will instead find irrelevant search findings. They get disenchanted. So much for the “Internet democracy”. Does this indicate that SEO product and service industry is bad? Probably not.
The unethical users of SEO products have to stop polluting the Internet but it’s like asking hackers to stop hacking. The bad side about it is that black hat SEOs are overusing the opportunity to be seen on the Net that is offered to the little guy like myself. For now users just have to be patient with them. We can only wish that Google will put more effort into spotting the schemers unethically using SEO products, and if Google doesn’t, the new Google will.
Tags: google, Optimization, SEO, software tools, tool